Founder
Ben-David Fenwick
With over 20 years experience, Ben-David Fenwick thrives in the fast-paced world of Public Relations, Marketing, and Strategy. Throughout his career, he has secured a variety of stories, both print and online, in national/international magazines and the country’s largest daily/weekly newspapers as well as television appearances & syndicated radio.
His roster has included artists and albums across multiple genres who received Grammy & Oscar awards or nominations. He has been a publicist and/or marketer for numerous music events and activations including such high profile companies as Samsung, Red Bull, Intel, Absolut, The Coca-Cola Company, SundanceTV, and more including 2019 Clio Award Winner - W Records for W Hotels.
Ben-David was born in Bowling Green, Kentucky and graduated from Chattanooga's Baylor School. While attending New York University and its Music Business program, he discovered his passion for public relations through internships both in NYC and Nashville. Upon graduation, he quickly joined the music industry as a publicist for not only artists, but also events/festivals, branded music activations, emerging music tech companies, and more. His work expanded into social media, marketing, corporate strategy, management, and beyond with an understanding of what is needed to craft a story worthy of coverage.
In 2021, Ben-David sought a new direction and returned to Chattanooga. The city's growth and the exciting ideas of its residents reignited his passion in a post-Covid world. No longer are major cities the only incubators for what's next. Today, all it takes is an idea and the proper support to break beyond borders. He created Lookout Signal to shine a spotlight on the exciting people, places, and events in what is called both the Scenic City and Gig City, a balance of nature and technology.